How ethical is marketing to children?

Is it ethical to market products directly to children?

She says that there is no moral, ethical or social reason to market any product to children. Advertising healthier foods to kids is problematic. Advertising teaches children to select foods based upon celebrity and not what's on the packaging. "

Advertising to children is also unethical. Advertising to children specifically is unethical as they don't have the money to purchase the products themselves. Advertising helps children learn how to manage their money and allows them to decide what they want to save for.

What ethical questions are there in marketing?

Marketing efforts and decisions should be ethical and meet the needs of customers and suppliers. Unprofessional behavior, such as price wars and selective advertising, can have a negative impact on a company's relationships. Recent trends indicate that consumers are more inclined to choose ethical companies.

What ethical concerns are involved in marketing research?

Marketing research misuse can cause harm to consumers and even annoy them. In marketing research, two major issues of public policy and ethics are privacy intrusions and misuse of research results. Marketing research is viewed positively by many consumers who believe it serves a purpose.